Anna Dello Russo to collaborate with H&M

H&M has recently announced that they are set to collaborate with fashion icon and legendary fashion director Anna Dello Russo. An idol of the blogosphere whose flamboyant outfits are endlessly documented by style photographers and broadcasted globally across the web, Anna Dello Russo proved her unique sense of style creating a special collection of accessories for H&M. Unabashedly glamorous, precious and playful, the range is an expression of Dello Russo’s taste for ornamentation. Available from October 4, at the peak of global fashion weeks, in around 140 stores as well as online, the collection is set to feature jewellery, sunglasses, shoes, bags and a trolley, allowing shoppers a taste of Anna’s unique style at an affordable price.

“I am excited by this collaboration: this is the first time H&M have involved a fashion director in a special project. This is the sign of an important evolution in fashion, and i am both thrilled and humbled to be the one chosen to lead it. I wanted to create precious accessories that are impossible to find. As a stylist I know accessorisation is essential: it is the personal touch to any outfit. With these pieces everybody can have fun, turning an ordinary day into a fantastic fashion day”, says Anna Dello Russo.

“It’s been extremely exciting to involve Anna Dello Russo in this project, something completely different from what we have done before. Anna has a fantastic eye and a strong taste, apart from being a veritable fashion icon. She produced an extravagant range of accessories that will get H&M customers and everyone in love with fashion excited. The collection is a celebration of excess, fantasy and decoration” says Margareta van den Bosch, Creative Advisor at H&M.

Famously described by photographer Helmut Newton as a “fashion maniac”, Anna Dello Russo is one of contemporary fashion’s driving forces. An unparalleled eye, she has shaped the way we see fashion today through her groundbreaking work at Vogue Italia, where she served as a Fashion Editor for over twelve years working with photographers such as Helmut Newton, Michel Comte, Walter Chin, and later as the Editor in Chief of L’Uomo Vogue. Currently holding the role of Fashion Director at Large and creative consultant at Vogue Japan, Dello Russo is a darling of the fashion bloggers, whom she likes to please with extravagant get-ups, and countless changes of outfits, during the world’s fashion weeks.

About these ads
This entry was posted in fashion, news. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s